ImpacThéo
/ ULB
From innovation to destination
The Université Libre de Bruxelles has set up a subsidiary, known as ImpacThéo, with the aim of promoting research and innovative know-how beyond the academic world.
A striking visual identity and web platform!
Observation.
ImpacThéo has two core businesses: spin-offs and technology platforms.
In practical terms, it provides backing for researchers who want to commercialise their projects. It supports laboratories and stakeholders by mobilising its commercial and financial skills to bring their projects to fruition, thereby forging solid links between the world of business and the various economic players.
Objectives.
Create a strong brand identity, using easily identifiable visual elements that will quickly establish ImpacThéo’s reputation in the field. Develop an intuitive and adaptable graphic concept to categorise ImpacThéo’s various activities on its digital platform.
