Flibco.com
/ Digital Campaign
The best way to get to the airport !
Flibco, the European specialist in airport shuttle services, asked Spike to design its new digital campaign. The message? Inform users of the Shuttle bus and private shuttle services available from several major cities.
An innovative digital campaign with a quirky, humorous tone!
Context.
Flibco connects many cities in Belgium, France, Luxembourg and other countries directly to major European airports. The Shuttle bus offer is complemented by an innovative Door2Gate private shuttle solution, covering most of the geographical areas of Belgium and its border neighbours.
Concept.
Thanks to Flibco’s Shuttle bus and Door2Gate services, getting from your home to the airport couldn’t be easier! The concept is illustrated by a series of videos showing a variety of zany ways of getting around.
A "Mannequin City Tour" guerrilla activation creates a buzz across the city!
Activation.
As an extension of the digital campaign broadcast on the media and social networks (Facebook, Instagram, TikTok, LinkedIn, GDN, YouTube), a vehicle with a plastic dummy hanging from its roof was decked out in the colours of Flibco! This car toured Belgium’s major cities and made quite an impression!