Compo France
/ Algoflash
Support for the relaunch of the Algoflash liquid fertiliser range!
Total redesign of the packaging and launch of a B2B and B2C communication campaign for Algoflash, the flagship brand of the Compo France group.
Pop, colourful communication to mark the launch of the new range of liquid fertilisers!
Innovation.
Spike supported the launch by developing a range of communication tools for the Compo group’s sales force. These fun, innovative materials enabled the sales teams to adopt a new approach to their contacts and present the new range of fertilisers in an original way. The strategy proved effective and won over the store managers! This great innovation on the shelves is sure to appeal to consumers!
"Put some colour in your garden! " the common thread running through all our communications!
Campaign.
Spike’s perfect grasp of the Compo Group brand universe enabled it to bring the emblematic Algoflash mascot, the Garden Gnome, to life in just the right way! A star of the social networks and followed by thousands of fans, he conveys a very positive and friendly image!
